‘Anyone or any company can do anything from any place and it allows people to contribute and compete in ways they never thought they were going to be able to.’ – Robert Garcia on the impact of Digital Transformation

Robert Garcia discusses how Digital Transformation has affected his own career in business.

Question 1 – In your career, what has Digital Transformation allowed you to achieve that otherwise would not have been possible?

“So, when I was thinking about the question, I was thinking about my first experience with Digital Transformation. That was really, really early days, I moved into the UK in 1995 and when I got here, any kind of contact with the US was by telephone. If you’re separated from your family for that (period of time)- things happen over the years- and you’re really far away from them. The biggest change that happened was being able to video in with them. A video camera. Being able to see them really shrunk the world and adding that additional sense of sight was a big deal. So you’ve started, fast-forward to where we are today and the fact is that shrinking of the world has gone really, really fast now. To the point you can do anything, anywhere and, that to me, is the biggest change of Digital Transformation today. Anyone or any company can do anything from any place and it allows people to contribute and compete in ways they never thought they were going to be able to. There’s that Tom Friedman book, The World is Flat- it is a real flattener, this technology.”